Defying the Downturn, thanks Microsoft CRM!

Posted by Mike Snyder on March 9, 2010  |  Comments (0)

We issued a press release this morning that highlighted how Microsoft Dynamics CRM helped our business grow by 44% in the past year, despite the fact that the global economy is pretty much in the toilet! I think some of the key factors that played into our success include:

• Microsoft Dynamics CRM is experiencing strong double digit global growth, and we were fortunate enough to bet our business on CRM a few years back. When the Microsoft CRM industry grows, we grow too. :)
• Deal sizes are increasing! We have seen our average deal size grow from 180 users in MSFT FY09 to over 700 users per deal in MSFT FY10. That’s an amazing statistic.
• Our company cranks out a ton of repeat business and “phase two” projects because customers are getting a lot of value from their Microsoft CRM deployment. These repeat customers (100% of our Tier 1 customers!) make it much easier for us to grow our business.

We see deal sizes increasing for a few reasons. One, Microsoft Dynamics CRM has proven itself to be enterprise-ready. A few years ago, a lot of prospects used to ask us questions like “Can you handle 500 users? Can you handle 2,000 users?”. We don’t hear a lot of those questions anymore because the performance record is pretty clear and well documented. We have deals we’re chasing that range all the up to 25,000 users.

Two, we’re seeing deal sizes increase because the XRM capabilities of the platform enable customers to expand their system waaaaaaay beyond the traditional sales, marketing and service deployments. If you’re interested in learning more about all of the fun and creative ways that you might be able to leverage Microsoft CRM’s XRM capabilities, please let us know.

UPDATE: Fast Company wrote up a pretty fun article about our release. I couldn’t agree with Maccabee more, Huzzah!!